Converting the Chrysler 300 into the Lancia Thema hasn’t been an easy task and the Italians at least, not to mention Europe in general, are divided over how the transformation from American flagship to European luxury might occur. In this case we get a look at a rendering of a new Lancia E-segment flagship sedan.
The rendering comes from design student Alessandro Masera who has tried to create a “sweeter” and more international line to the car, giving it a coupé look with a Chrysler front end. The designer has taken the rear and sides of the new Lancia Ypsilon and adapted them to the larger model, and has kept a vertical rear light to stay subtle.
As our guys at Autoblog.it say, it’s not the Chrysler 300 per se that many were undecided over - the large American sedan has an individual style and an appeal all its own. The problem lies more in taking that, slapping a Lancia badge on the front and making a ho-hum reference to European styling.
The Lancia-Chrysler partnership still has a long road ahead and we’ll probably get used to the creations that come of it, and even learn to appreciate them more as they (hopefully) carve out a style of their own. In the meantime, this new Lancia Thema rendering might not be exactly the way to go, but any additional imagination on this front is welcome.
Lancia-Chrysler new sedan rendering
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