Sunday, 22 January 2012

Sony a55 discontinued in Japan

Sony a55 discontinued in Japan: Sony a55 discontinued in Japan

According to a report picked up by Photo Rumours Sony Japan is officially discontinuing the 16.2MP a55.

Sony launched the Alpha 55 and Alpha 33 in September 2010. These camera bodies marked the debut of the Single-Lens Translucent (SLT) Alpha range, featuring a line-up of DSLR-styled cameras fitted with translucent mirrors and electronic viewfinders.

The fact that the SLT mirrors are fixed and allow most of the light to pass through them enabled Sony to achieve phase detection focusing in live view mode and shooting speeds (10 fps in the a55's case) in cameras at affordable prices. Both cameras introduced HD video shooting to the Sony Alpha range, too.

The entry-level a33 was discontinued by Sony Japan in 2011, to be replaced by the a35. Sony went on to release the mid-range a65 in October to sit alongside the high-end Sony a77, but the a55 remained in the Alpha SLT system. Until now.

In light of Sony killing off a55 production in Japan, it can't be too long before the company's European office follows suit. A Sony source told TechRadar that, 'In consideration of various factors on each country/region market, we always review the product lifecycle of each category as appropriate and cannot confirm details of any successor models at this stage.'

Via Photo Rumours



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