Saturday, 8 October 2011

Bose bets on Bluetooth with new SoundLink Wireless Mobile speaker

Bose bets on Bluetooth with new SoundLink Wireless Mobile speaker:



The Bose SoundLink Wireless Mobile speaker starts at $299.95 and is available now (click to enlarge).


(Credit:
Bose)


In the early days of the iPhone, Bose was one of the first major companies to make a big push into the iPhone/iPod speaker dock market with its SoundDock. Now the company is hoping to reach an even larger, platform-agnostic audience with a new portable Bluetooth speaker, the SoundLink Wireless Mobile.


As with all of Bose's significant launches, the company takes great care in introducing its product to the media, with a carefully orchestrated presentation followed by hands-on demos using iOS and Android Bluetooth-enabled devices. The top of the Trump Soho was the stage for the SoundLink Wireless Mobile's unveiling and we were generally impressed with what we saw--and heard--when we weren't being distracted by the near panoramic views of the Hudson River and lower Manhattan.



In a nod to Apple's brilliant accessory strategy, the speaker is currently available in two models, one that has a "standard" trim level and comes with a dark gray nylon cover for $299.95, and a higher-end version called the LX that has "automotive-grade" chrome trim and a dark brown leather cover for $349.95. Like Apple's Smart Cover for the iPad 2, Bose's cover acts as a stand and automati... [Read more]


Source : Google Reader

No comments: