Kia’s yet-unnamed rear-wheel-drive concept, pictured below and set to debut at the 2011 Frankfurt auto show, may be called the Veredus. Earlier this month, the company filed a trademark application for the moniker, and the sports-sedan concept is the only vehicle in the company’s short-term plans in need of a name. Looking forward, there are plenty of other Kia products in the pipeline—the company gave us a product roadmap on a recent trip to Korea—from an EV to a production rear-drive sedan based on Hyundai’s Genesis.
Given the timing of the registration, however, as well as Kia’s history of actually using names for which it files trademark applications, we think that the Veredus name will go on something very soon. The U.S. eventually will get the Hyundai Azera–based Kia Cadenza; it’s possible that Kia will drop Cadenza for the States and go with Veredus instead, but we think it’s more likely that the appellation will be stuck to the concept car. We’ll know for sure in the coming weeks.
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